How to validate a product without a product

Domenico Gagliardi
3 min readSep 7, 2024

I’m Domenico, and I have sold 7 micro-startups during the last 2years and generated more than $80k with no adv.

I have always married the mantra “validate it, before building it”. I’ve always applied this vision to my products, and I’ve managed more than 10.

This is my portfolio so far: https://iworkedon.com/@dg

We will use this process for every startup we’re going to launch for the next months, hopefully, years.

Right now, I have aiwebdesigner.io as an active product, and we launched it following the next steps.

First BASIC rule: validate it before building it

One of the first important basis for your startup is validating the problem before going all-in.

We’ve followed this rule using a simple process:

1. Sign up for free on Yep.so, or just launch a simple landing page using the Bubble free plan

2. Build your simple landing page in seconds, and promote it with your community on X, Reddit, and so on

These are the first 2 basic steps you need to do. And you can do them without a) product; and b) money. It’s simple.

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Domenico Gagliardi

SaaS Entrepreneur | Business Analyst | 6x Micro Exit | Building Products for fun: https://iworkedon.com/@dg